Who: smartsheet.com
Position: Webmaster
Where: Bellevue
What: Smartsheet is seeking a full time Webmaster to join its Marketing Team. In this position you will drive, develop and produce the website initiatives to support customer acquisition, conversion, expansion and retention. You will work with a small, highly efficient team in a professional environment; We’re looking for a motivated and intelligent individual who can make an immediate positive impact.
Responsibilities:
● Establish strategy, develop new and exciting content solutions for the Smartsheet website, make smart recommendations and implement improvements to take corporate website to the next level.
● Manage day-to-day website initiatives, including developing an optimized site architecture, user experience and content management system.
● Perform constant monitoring and assessment using web analytics and develop long-range plan for continuous improvement/upgrading of website and landing pages.
● Advise and implement best practices to improve web user experience, especially for organic traffic, for increased demand generation and conversion.
● Research, evaluate, and recommend new website performance products.
● Partner with various internal business groups to implement new content and SEO strategies, helping the business owner define the requirements, assisting with the creative process, and developing the actual the page(s)
● Prototype, build and test landing pages (with support from Design, PPC/SEO teams)
● Set up and report on multivariate (A/B) testing
● Review and modify site for operational issues affecting customer experience and support related production requests
● Work with Marketing teams to create online lead generation marketing programs
● Keep current with social media sites, products, research, market trends
Requirements:
● 5+ years experience managing website projects and change processes from beginning to end, establishing strategic direction and coordinating projects across teams and stakeholders to ensure timelines are met, preferably for marketing SaaS software products – to consumers, SMB, or Enterprise.
● Functional proficiency in HTML and CSS—able to build layouts and restructure pages. Experience with Javascript, PHP, and CMS systems (e.g., WordPress, Drupal, etc). Proficient with Adobe Create Suite (Fireworks, Illustrator, Photoshop). Experience with marketing platform solutions (e.g., Hubspot, Marketo, etc.) Able to own and execute Google Analytics and Google Webmaster analysis, tracking, and implementation.
● Excellent teamwork and project management skills Strong understanding of e-marketing basics, B2B website best practices such as SEO, web analytics, social media integration, content deployment and version control, as well as marketing automation and how they integrate
● Exceptional communication skills – written, graphical and verbal
● Ability to set and adjust priorities, work with minimal guidance
● Metrics/analysis/results orientation
● Exceptional attention to detail
● Excellent skills working with customers and collaborating with the internal team
● Achiever’s mindset – you don’t want a job, you want to make a huge impact
● History of successful work – demonstrable results
Contact: Apply online.
