Home Jobs Board Demand Generation Manager, Zonar Systems, July 27

Demand Generation Manager, Zonar Systems, July 27

zonar-systems-squarelogo-1401484845987Who: Zonar Systems

Position: Demand Generation Manager

searchwrite seo and buzzometer

Where: Seattle

What: This role requires a highly motivated individual who is comfortable with rapid changes in direction and environment. To be successful, this role will need to work well in a fast paced, entrepreneurial environment, with the ability to switch quickly and seamlessly from one project or initiative to another.

Responsibilities: 

Develop campaigns to build a qualified, engaged pipeline of leads for our Inside and Direct Sales team

Determine appropriate mix of online campaign elements including email, webinars, search, social, advertising with compelling calls to action to deliver pipeline goals

Understanding of the lead flow process and how to measure progress at each stage

Collaborate with product managers and corporate marketing team to launch new products

Collaborate with content marketing to create catalog of content and sales enablement material to support campaigns

Consistently iterate and improve marketing programs through measurement and optimization

Collaborate with Sales Operations to manage the lead flow process, technology and prescriptive use of CRM

Marketing administrator for Microsoft Dynamics and ActOn

Requirements:

Experience with Microsoft Dynamics and ActOn, or equivalent CRM/Marketing Automation

Highly developed interpersonal skills to effectively lead and work with cross-functional teams

Data-driven marketer with a focus on measurement and optimization

Excellent written and verbal communication skills

Strong organizational skills and ability to juggle multiple competing priorities

Be both independent and a team player focused on excellence

BA/BS in Business Management or Marketing

5-8 years of experience in B2B marketing, lead generation, communications

How: Apply Here