After more than ten years developing and managing integrated, results-driven marketing campaigns for such well known Seattle leaders as Tommy Bahama, Expedia and Nordstrom, Michelle Flandreau understands how to navigate the complexities of brand marketing and how to derive key insights from the tens of thousands of data points that get crunched behind the scenes of a well-executed marketing campaign. So it’s practically a perfect match that her analytical prowess and management acumen will go to work for LiquidPlanner, a category-leading project management solution, as the company’s new VP of Marketing.
“LiquidPlanner has a proven track record of transforming the way teams collaborate and get real work done, said Liz Pearce, Chief Executive Officer at LiquidPlanner. “Michelle is a perfect addition to our leadership team and we will draw upon her real world experience to expand our brand and secure LiquidPlanner’s position as a leader in the project management market.”
LiquidPlanner is the industry’s only priority-based, “predictive” project management solution. Through automated scheduling and integrated collaboration, LiquidPlanner radically simplifies the way people approach project management. It utilizes a cutting-edge scheduling engine allowing for real-time, statistically accurate schedules across entire portfolios of projects.
“I’m excited to join a team that shares a passion for providing outstanding customer support, challenging the status quo through innovation, and building a fun and creative workplace,” said Flandreau. “I am also eager to work with the LiquidPlanner executive team as they continue to push the envelope of social productivity and bring their new breed of product management software to new markets.”
Flandreau developed her marketing expertise working in high-level positions for top retail and consumer technology companies, most recently as direct marketing manager at Tommy Bahama where her creative approach helped to drive exponential revenue growth and a doubling in size of the customer base.
For more information about LiquidPlanner and its management team, visit www.liquidplanner.com. [24×7]
