Friday, April 19, 2024

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2 Ways to Increase Customer Retention Via Facebook Advertising

by Corey Christiansen Repeat customers make up the majority of sales for many businesses, sometimes as much as 80%, yet repeat customers tend to be overlooked...

Advising Your NFL Winners for 2016: Redmond Sports Bookie “Bing Predicts”

Before laying down a bet on an NFL game this season, be it an actual physical contest or a “fantasy league" game, pigskin fans will want to...

How to Safeguard Against Ransomware Attacks

The latest ransomware outbreak dubbed "Petya" or "GoldenEye,” which experts feel originated, albeit unknowingly, from a supply chain vendor in the Ukraine or Russia, poses...

The State of Search — Unregulated Results and Privacy Questions Loom...

The annual SMX Advanced Search Marketing Expo has once again taken up advanced SEO and PPC discussion on the Seattle waterfront this week. The multi-track symposium tackles the leading organic...

Making a promise: What’s brand got to do with it?

by Tracy A. Corley During the dot-com boom, there was some confusion about the word "brand." No one knew what it really meant. To some,...

Big Data: The New Gold Rush

by Chris Matty, CEO of Versium Both marketing and statistics are age-old industries with a myriad of scholarly works and entire century-old industries using these disciplines...

Yellow Flag Investing: Yes vs. No

by Luni Libes & Nobel Laureate Daniel Kahneman Editor’s Note: This Advisor-X is presented in two parts. The first part is from the pen of Luni...

FCC Appears to be Wasting Taxpayer Dollars on Unnecessary Collection of...

By Mike Apgar, CEO, Ookla The FCC recently announced that it is looking for 10,000 volunteers to help conduct an expensive home broadband performance...

President Trump’s Aggression Will Be His Undoing

by Bob Ferguson, Attorney General, State of Washington The most aggressive opening in chess is called the King’s Gambit. On the second move, White sacrifices...

How Technology is Tackling Thanksgiving Food Waste

by, Larry LeSueur, CEO, WISErg It’s a remarkable statistic: on Thanksgiving Day, Americans will waste enough food to fill California’s Rose Bowl stadium.  That’s a...