THE FIFTH GENERATION WEB SITE: Custom designed web solutions with integrated...
By Shannon Zastrow
Generations One thru Four: A brief history of Web site evolution
Since the infancy of the Web back in the mid-nineties, Web...
Riding the ClickPath to Success
By Elizabeth Charnock
2.5.2001
There's a great disparity between online and offline transactions. Studies show that only 2% of website visitors perform a transaction vs. 50%...
To tour or not to tour? That is the question.
By Muriel Guilbert, Account Director, Parker LePla
In these times of economic hardships,where marketing budgets are being slashed and air travel is an issue...
Failure to Launch
by Janet DeDonato, CEO, Methodologie, @id_360
The design world watched with much fascination this month as the beloved global brand Gap attempted to update its...
5 Tips to Increase Your 2010 Holiday Sales on Amazon.com
By Eric Best, CEO, Mercent
With signs of improvement throughout the US economy, overall industry analyst sentiment indicates the 2010 holiday shopping season is likely...
Bigger Bang for Your Travel Buck: Expedia.com’s 2012 Insiders’ Hotel List
Expedia.com®, the world's leading online travel agency, today announced the Expedia® 2012 Insiders' Select® rankings, an annual crowd-sourced list of the world's best-reviewed hotels.
Celebrating...
eCRM – Building relationships online?
By Donal Daly
3.2.2001
Too many companies undertaking marketing campaigns focus their efforts on acquiring new customers while ignoring existing ones. In today’s competitive environment this...
Take Advantage of the Downturn: Turn Savings Into Opportunities for Innovation
By Mark Usher and David Tunney
"Before making any announcements, executives should reflect on the last time they cut back during a slowdown. They...
Raising Small Money
By Marilyn J. Holt, Holt Capital
Money is the lifeblood of any company, but early-stage companies are too immature to generate their own, so...
The Myth of Intrinsic Value
By Tom Metz
Myth: The value of a company is intrinsic.
Reality: The value of intangible companies is extrinsic, not intrinsic.
This myth is based on...