Tuesday, April 23, 2024

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THE FIFTH GENERATION WEB SITE: Custom designed web solutions with integrated...

By Shannon Zastrow Generations One thru Four: A brief history of Web site evolution Since the infancy of the Web back in the mid-nineties, Web...

Riding the ClickPath to Success

By Elizabeth Charnock 2.5.2001 There's a great disparity between online and offline transactions. Studies show that only 2% of website visitors perform a transaction vs. 50%...

To tour or not to tour? That is the question.

By Muriel Guilbert, Account Director, Parker LePla In these times of economic hardships,where marketing budgets are being slashed and air travel is an issue...

Failure to Launch

by Janet DeDonato,  CEO, Methodologie, @id_360 The design world watched with much fascination this month as the beloved global brand Gap attempted to update its...

5 Tips to Increase Your 2010 Holiday Sales on Amazon.com

By Eric Best, CEO, Mercent With signs of improvement throughout the US economy, overall industry analyst sentiment indicates the 2010 holiday shopping season is likely...

Bigger Bang for Your Travel Buck: Expedia.com’s 2012 Insiders’ Hotel List

Expedia.com®, the world's leading online travel agency, today announced the Expedia® 2012 Insiders' Select® rankings, an annual crowd-sourced list of the world's best-reviewed hotels. Celebrating...

eCRM – Building relationships online?

By Donal Daly 3.2.2001 Too many companies undertaking marketing campaigns focus their efforts on acquiring new customers while ignoring existing ones. In today’s competitive environment this...

Take Advantage of the Downturn: Turn Savings Into Opportunities for Innovation

By Mark Usher and David Tunney "Before making any announcements, executives should reflect on the last time they cut back during a slowdown. They...

Raising Small Money

By Marilyn J. Holt, Holt Capital Money is the lifeblood of any company, but early-stage companies are too immature to generate their own, so...

The Myth of Intrinsic Value

By Tom Metz Myth: The value of a company is intrinsic. Reality: The value of intangible companies is extrinsic, not intrinsic. This myth is based on...