Sunday, July 5, 2020

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How the New FTC Guidelines on Digital Advertising Impact Local Advertisers

by Olga Spaic The Federal Trade Commission (FTC) recently updated its guidelines for digital advertising to account for social media and mobile devices – .com...

Talking back: Why you might be using social media wrong

By Austin Williams, Program Associate, Voxus PR Social media is a two-way street. The things that set Facebook, Twitter and LinkedIn (and Vine, SnapChat, Yik Yak, Tumblr,...

Steps in Preparing an Online Questionnaire – How to Effectively Conduct...

By: Vivek Bhaskaran, Co-Founder, QuestionPro So, you've decided to conduct an online survey. There are a few questions on your mind that you would like...

Failure to Launch

by Janet DeDonato,  CEO, Methodologie, @id_360 The design world watched with much fascination this month as the beloved global brand Gap attempted to update its...

Facebook “Graph Search” – A Strange Name Is Just the Beginning!

By Larry Sivitz We at Seattle24X7 have a decidedly Northwest way of thinking about Facebook's Graph Search that is both complimentary and, well, a bit hypercritical. First,...

Big Data: The New Gold Rush

by Chris Matty, CEO of Versium Both marketing and statistics are age-old industries with a myriad of scholarly works and entire century-old industries using these disciplines...

E-Business Never Was: Why Relationship Marketing Rules on the Web

By Ian Lurie, Portent Interactive Remember when having the word 'E-Business' in your mission statement meant Aeron chairs for everyone? Now, people say 'E-Business...

Grasshopper Telephony Helps Logic 361 stay Nimble

Advice: For small companies looking to maximize phone productivity, manage remote locations, and route phone calls like email, gotvmail simply works! When entrepreneur Stephen Schramke...

The 6 most valuable letters of all time

By Dave Chase, Altus Alliance Fred Wilson once commented on whether technical innovation or business model innovation was more powerful for a startup. He cites...

Pointers from the Pros: Tips for Today’s Job Search

By Curt Rosengren There was a time when it seemed all you had to do was sneeze and another job would fall in your lap....