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Advertising Creative Director, Amazon.com

Who: Amazon.com
Position: Advertising Creative Director
Where: Seattle
What:
Amazon’s WW Marketing team is looking for an inspired, whip smart Creative Director to join the fun as we take a world class brand and marketing organization to the next level. The Creative Director will be responsible for delivering world class creative and communications across all that we do to connect with customers who are somewhere other than the Amazon site (yes, it happens occasionally)-from TV ads to prints ads, banner ads to widgets, and more. Responsibilities: Admittedly, we’re probably best known for our analytical marketing chops, but we run large scale offline marketing programs too. When you see an online display banner ad promoting Amazon, a listing on a comparison shopping site, a listing on a popular search engine, an ad next to that listing, or even a Television commercial for Kindle or Endless.com or posting from Amazon on Facebook or Twitter, you’re seeing the output of our efforts. We just do it a bit differently than most. That’s kind of a theme around here, and it’s part of what makes us tick. As our Creative Director, you’ll help us redefine how advertising creative is crafted at one of the world’s leading consumer brands. Your rich background in TV advertising and history of breakthrough creative work will help you hit the ground running. You’ll understand what it takes to drive customer engagement and response. You’ll know what it means to break through the clutter, and the value of staying true to the brand. You’ll have a knack for understanding customer needs and how to put advertising and marketing into visual and written language they understand and that moves them. You’ll also know how to be scrappy and move fast. Last but not least, you’ll be a champion of testing, learning and refining your creative products.

This position requires the capability to not just come up with ideas, you’ll need to know how to manage and bring out the best in a team of visual and user experience designers, as well as external creative and production resources. That means you’ll need real leadership skills; a deep understanding of the production process across various mediums; and a well-rounded understanding of conceptual strategy, brainstorm facilitation, and the ability to influence.

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In this role, you will:

  • Deliver innovative, compelling marketing communications that drive measurable results
  • Lead a team of designers to develop a best-in-class advertising and marketing design and experiences
  • Take a lead role in developing breakthrough advertising from concept to completion
  • Mentor the design team to explore new & unique ways of solving business challenges; be a vocal advocate for the importance & value of effective design
  • Drive every facet of campaign creation from ideation to on-time and on-budget completion
  • Manage multiple projects simultaneously through workflow processes and communicate efficient timelines that are cost effective while analyzing effective ways to streamline
  • Ensure quality of all materials and achievement of specific performance objectives
  • Ensure that all design deliverables meet the requirements of the business, are consistent with offline communications, and comply with brand guidelines and design standards
  • Work collaboratively with technology, market research, channel management, Retail and other teams across the company to identify opportunities for innovation and growth
  • Requirements:10+ years in a lead creative role building brands and achieving strategic goals exemplified by a broad portfolio of client work
    Bachelor’s degree in Advertising, Design, English, Communications, or similar discipline.
    Experience with television production techniques and processes
    Experience directing creative teams including some/all of the following: designers, art directors, information architects, and writers.
    M.A. and/or M.B.A.
    Experience working with world class brand
    Experience in both client teams and agency environments serving major brands
    Understand of UI/UX fundamentals
    Strong creative and conceptual vision, and the ability to deliver high-quality communication solutions for customers
    Ability to understand the budget impact of creative decisions and to articulate this impact with internal teams and clients
    Knowledge of user-centered design is a big plus
    Excellent written and verbal communication skills, as well as presentation and persuasion skills; ability to clearly articulate thinking behind creative solutions
    Strong leadership skills
    Understand when to layer on processes to improve speed and efficiency, and when to not let process slow you down
    Ability to work autonomously
    Direct Response experience is a distinct plus

    Contact: If interested, please apply online.