Position: Marketing Manager
What: How would you like an opportunity to work for an innovative, fast-paced, creative team of software and research technology professionals? DatStat is the premier provider of advanced research management solutions and research services.
DatStat leadership has a solid customer focus and two decades of practical research experience and technical leadership. Developed by researchers for researchers, DatStat delivers the industry standard for enterprise research management and web-based survey management systems. DatStat is headquartered in Seattle and was founded in 1997. For more information, please visit www.datstat.com. We are assembling an extraordinary team of professionals with diverse backgrounds and interests. The common thread: a commitment to defining the future of research through technology. Not only are we passionate about our work, we have a passion for solving customer problems.
Responsibilities: This position is responsible for the implementation and maintenance of marketing and PR communications, processes and procedures. This entails the introducing and ongoing administration of new programs relative to the company’s lead generation activities, general marketing programs and collateral development. This includes web site content development and maintenance, trade show coordination, marketing campaigns, PR efforts, and department project execution. The ideal candidate is intelligent, ambitious, creative, flexible, has a competitive nature and approaches work with the highest levels of commitment, energy, and integrity. Key Responsibilities =:
Assist marketing management with the definition of marketing strategic and tactical plans to ensure tactical plans reflect strategic objectives.
Work to ensure the company is widely and positively represented in the general business press and industry and vertical market publications and keep analysts informed of company direction and milestones. Develop and Coordinate marketing campaigns, sales communications, and press release mailings. Track department projects and act as liaison between sales, product management, engineering, operations, and outside vendors to ensure on time project completion. Maintain and update web site with the latest sales, marketing, advertising public relation, and product information. Assist in analysis of new product or business opportunities including market analysis, emerging technologies, market research, key purchase drivers, and competitive analysis. Assist in development and execution of market research supporting marketing plan development, product positioning, and product development. Develop product positioning to support product lines and insure consistent communication from marketing through sales. Provide assistance in the management and execution of associated market support resources. Track and report progress vs. budgets related to allowances. Coordinate trade show exhibits, promotions, packaging, shipping, and travel plans. Travels to and participates in shows when necessary.
Contact: Please send your cover letter and resume to firstname.lastname@example.org.