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Just Getting on GSA is NOT a Marketing Strategy – WTIA
September 15, 2011 @ 6:00 pm - 8:00 pm$20
Too many companies get on a GSA schedule thinking the business will just roll in. Nothing could be further from the truth. Join the Washington Technology Industry Association’s Business to Government Community for a discussion on the critical marketing strategies and best practices necessary to take advantage of government contracts, create government buyer awareness and win more government business. The event will kick-off with a short presentation on B2G marketing best practices from a leading government marketing professional. We will then hear from a panel of local companies that have had success developing marketing programs targeted at the federal and local government, including marketing strategies and tactics that have delivered measureable results.
Moderated & Presentation by: Annie Eissler, Mixtur
You can find out more and register online.