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Anne Baker to Helm Marketing at Adaptiva

Adaptiva_Anne Baker_VP of MarketingAdaptiva, the global provider of IT systems management solutions for Microsoft System Center Configuration Manager, has announced the appointment of Anne Baker in the position of VP of Marketing. Anne will lead marketing and public relations programs for Adaptiva.

Ms. Baker brings to Adaptiva a unique combination of over 15 years of high-tech marketing experience combined with a technical engineering background. During her distinguished career, she has created global campaigns for both Microsoft and SAP, and led launch strategies for emerging start-up companies, such as Zmags and L4 Digital.

Prior to joining Adaptiva, Anne was founder and president of Blue Creek Marketing and held positions at Action Engine, Marconi, and Accenture.

Her work has earned her recognition as one of the “100 Top Women in Seattle Technology” by the Puget Sound Business Journal and one of the “Top 50 Women in Mobile Content” by Mobile Entertainment Magazine.

Anne holds a mechanical engineering degree from Cornell University and an MBA from Seattle University. [24×7]


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