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In the new era of social media connectivity, “word-of-mouth advertising” takes many forms: Facebook “Like” buttons and “Status Updates,” Twitter “tweets,” FourSquare or Gowalla check-ins, and location-based user ratings and reviews. Each of these connections are the latest expression of the time-honored notion of spreading the “good word” over the backyard fence. But how do [...]
The just concluded holiday season marked an auspicious rollout for Microsoft’s Games for Windows Live Marketplace. The online PC game superstore that officially debuted on November 15th has removed the physical barriers between gamers and the titles they love through the convenience of the Web and the power of Games on Demand. The launch also marks [...]
In a region where high tech know-how is the intellectual capital driving the next-generation of industry and commerce, from avionics to maritime, biofuels to biotech, real estate to virtual reality, and video gaming to e-tailing, locating Seattle’s brightest legal eagles on a search engine’s Local Map should be as easy as spotting a Starbuck’s store [...]
With a concept of cinematic grandeur combined with a bookseller’s pragmatism, Amazon.com has thrown open the gates of Amazon Studios, part film laboratory, part financier, part production company, but all entrepreneur. Amazon Studios intends to award a combined $2.7 million in its first year’s worth of monthly and annual contests for the best scripts and [...]
Avvo, the originators of the Web’s first online consumer research, rating and referral service for Lawyers, has launched a new service area that applies the same, professional scoring, rating and interactive Q&A system it has used successfully for lawyers, to an entirely new marketplace, the nation’s 800,000 doctors. What is the pain point in the [...]
Of the most notable, i-tuned “digital marketing performance artists” in the Pacific Northwest, the multi-talented POP band of online strategists, designers, developers and project managers have been arguably Seattle’s most consistent hit makers for the past decade. Keeping 130 performers in rhythmic syncopation is no easy task, particularly when they are spread between the evergreens of [...]
Microsoft joined its partners in revealing nine new Windows Phone 7 handsets that will be available this holiday season from leading mobile operators in Europe, North America and Asia Pacific. With more than 60 mobile operators in over 30 countries worldwide committed to bringing Windows Phones to market, the millions of people around the world [...]
The crossroads of the online world in two essential, international disciplines, Search Marketing and Web Localization, both vital to “going global,” conducting international business, and simply being social in a country other than the U.S.A. or in a language other than English, converged on Seattle last week. The event was, to borrow a French expression, [...]
Who will be next to vie for supremacy in Seattle’s social kingdom? It could be the majestically named King of the Web. As the stealth Website had been hinting at for some time, their concept is “simply too amazing, and if you knew it all, your head might explode!” But now that the names, and the [...]
If the Internet were a sovereign government (which some may argue it is on the basis of its universal protocols and democratic access to information), the title of Secretary of State would have to go to Vanessa Fox. Not only does Vanessa seem to log as many air miles as the U.S. state department’s Hillary [...]