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Lighting Up the Web

Lighting Up the Web

Garrigan Lyman’s Chief Technology Officer Chris Geiser on the bright ideas powering digital marketing and creative advertising “Web technology is like lighting a film set,” Chris Geiser says. “It’s the spark that brings the medium to life.” Once a lighting technician for the award-winning TV show Northern Exposure and now CTO of digital marketing and [...]

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The Uncommon Craft of Web Video

The Uncommon Craft of Web Video

Lee LeFever’s unique brand of video craftsmanship is far less common than his CommonCraft brand name might suggest. For the past five years, the Mount Baker producer, writer, director and voice-over talent, or Chief Explanatory Officer, (a different spell-out of CEO), has been breaking through the jargon and complexity of technospeak with a compelling tutorial [...]

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The Long and Winding Road to the PPC Summit

The Long and Winding Road to the PPC Summit

by Larry Sivitz, Seattle24x7 Managing Editor The rising tide of Internet Search marketing that is known by synonyms such as “pay-per-click,” “sponsored search” and “paid search,” and acronyms like PPC, CPC, KPI and ROI, breaks gently along the rocky shores of Port Townsend, Washington, where it lifts large auto ferries and rocks hand carved wooden [...]

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Speaking of Internet Success, Mike Apgar’s Speakeasy Has Made It Look Easy

Speaking of Internet Success, Mike Apgar’s Speakeasy Has Made It Look Easy

Before it became fashionable to speak of Googling, blogging, or i-Podding in your spare time, before broadb and and Wi-Fi entered the daily word-stock, not to mention the family room, before the Speakeasy Cafe became famous as Seattle’s first commercial Internet gateway and espresso bar where you could simultaneously click your spoon in a real [...]

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Eva Moon Rocks with a Web-ified Lyrical Beat

Eva Moon Rocks with a Web-ified Lyrical Beat

Cash from Nigeria, Chat Room Romeo, The ‘Under Construction’ Blues. Each of these phrases could caption a screen-shot of the erratic events that transpire on the Internet each day. But penned by digital Web designer and singer-songwriter Jody Levinson (aka Eva Moon), the idiomatic language of the Internet is being handily transformed into rollicking music [...]

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Seattle’s Sisters of Search – Amanda Camp and Vanessa Fox

Seattle’s Sisters of Search – Amanda Camp and Vanessa Fox

According to Wikipedia, the term Webmaster, is, well, a bit sexist.  The catch-all handle for Web architects, managers, producers, designers, and programmers is grammatically amiss as more women (very few of whom prefer “Web mistress”) populate the field as a chosen career path. On the Seattle Web scene, nowhere is the gender transition more visible than at Google’s [...]

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The 7 Deadliest Small Business Website Sins

The 7 Deadliest Small Business Website Sins

by Stacy Karacostas It’s been years since the Gartner Group told us 50% of Web sales are lost because visitors can’t find what they want. And 85% of visitors abandon a site due to poor design. Yet far too many small business Websites are still missing the mark by a long shot. Instead of having [...]

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Danny Sullivan Brings SMX Advanced, the Search Industy’s First Advanced Search Marketing Expo, to Seattle

Danny Sullivan Brings SMX Advanced, the Search Industy’s First Advanced Search Marketing Expo, to Seattle

You can’t help but admire Danny Sullivan. His affable good nature, pleasing yet persuasive presentation skills, and uncanny understanding of the dynamics of search engine marketing have reared the Internet’s search engine industry, and even more importantly, the search engine community, out of infancy. Beginning as a journalist (and a native) in Southern California, Danny [...]

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Efinancial.com Uses Internet “Best Practices” to Rank as One of Washington’s, and America’s, Most Successful Online Companies

Efinancial.com Uses Internet “Best Practices” to Rank as One of Washington’s, and America’s, Most Successful Online Companies

When Washington CEO magazine set out to identify the leaders of a new breed of Internet company – one that exemplified the “best practices” of a modern online business model — the journal was able to choose from a hotbed of companies being incubated in the high tech region known as the Puget Sound. In [...]

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Jennifer Hodgdon and Poplar ProductivityWare Practice Good Science and Social Science

Jennifer Hodgdon and Poplar ProductivityWare Practice Good Science and Social Science

What do AT&T’s Bell Labs, Wall Street’s Goldman Sachs, the “Language Bank” of the American Red Cross and Seattle’s Literary Source have in common? For Northwest native Jennifer Hodgdon, who combines a PhD in physics and a passion for mathematical modeling and Web programming with a life of social responsibility, they are all part of [...]

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