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A complimentary consultation with Seattle’s resident experts is yours 24/7 in Advisor-X. From SEO and ROI to OEM’s and ISV’s, market entry launch strategies to landing page conversion tactics, sharpen your analytics and your outlook for all things Internet with these X-ceptional insights.
By Mike Apgar, CEO, Ookla The FCC recently announced that it is looking for 10,000 volunteers to help conduct an expensive home broadband performance study for its SamKnows program. Yet very similar data is already freely available to the FCC. If you’re familiar with Ookla’s Speedtest.net or Pingtest.net, you know that more than a billion [...]
By Larry Sivitz “You can’t hang on without a handle,” a hall-of-fame, “Mad Men” era marketing pundit once said to me. Nowhere is that axiom truer than on the global Internet. Search engines are the handle that open the door to the Internet’s vast corridors of knowledge and stores of digital content. The SERP or [...]
By Dave Chase In my “lightning round” talk at the New Business Models for News, I spoke about some of the successes and lessons learned that we are having with the local sites (NewWest.Net & SunValleyOnline.com) in our new venture (NextNewsNet). Since a core purpose of NextNewsNet is to help other publishers succeed, it has [...]
By Barry MacKechnie In today’s economy it is more critical than ever for you to take the pulse of your organization. The critical question you need to answer is this: Are 100% of your company’s efforts and expenses strategically aligned to deliver your goals for 2009? Strategic Alignment In a strategically aligned company every employee [...]
By Tom Metz Myth: The value of a company is intrinsic. Reality: The value of intangible companies is extrinsic, not intrinsic. This myth is based on the assumption that a firm?s value is intrinsic, that it is a function of the selling company?s technology and other assets. The reality is that an intangible company does [...]
By Glenn Pingul A little known fact, according to Comscore, there were more than 10 billion video views online, by more than 141 million unique viewers, in December of 2007 alone! Reports show that more than half of the US population now has broadband access, with penetration continuing to grow rapidly, making speed to viewing [...]
By Nancy S. Juetten The most important thing to keep in mind about media relations is that business periodicals, newspapers, and broadcast media are in business to inform and serve their readers and viewers. Your task is to share timely, newsworthy, relevant, trend-worthy, and local story ideas for editorial consideration that do exactly that. In [...]
Advice: For small companies looking to maximize phone productivity, manage remote locations, and route phone calls like email, gotvmail simply works! When entrepreneur Stephen Schramke founded Bainbridge Island, Wa., data mining firm, Logic361, he knew the algorithm he had developed for saving companies up to 40% of their Google Adwords advertising costs would spread as wildly as [...]
By Dave Chase, Altus Alliance Fred Wilson once commented on whether technical innovation or business model innovation was more powerful for a startup. He cites examples of both being drivers. I’d argue that business model innovation is more durable. Mark Leslie (a rare CEO who took a tech company from $0 to over $1B in [...]
A Meeting of Minds
A complimentary consultation with Seattle’s resident experts is yours 24/7 in Advisor-X. From SEO and ROI to OEM’s and ISV’s, market entry launch strategies to landing page conversion tactics, sharpen your analytics and your outlook for all things Internet with these X-ceptional insights.