Associate Creative Director – Digital, REI

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At REI we believe that choosing life outdoors brings out the very best in us, individually and collectively; which is why each year we give back nearly 70% of our profits to the outdoor community. The Digital Experience Team (DXT) plays a vital part in enriching this community. 

We are creating the strategic digital experiences that move the needle for the business, inspire and enable people to get outside, and spark culture-shifting conversations about the value of time outdoors.

Big challenge? Yep. But if you’re the right person for this role, that doesn’t scare you. Because you recognize that being a creative leader at REI is not only an opportunity to do engaging, exciting work you’ll be proud to put in your portfolio – it’s a chance to make a real difference in the world.

The ideal candidate has a proven ability to work cross-functionally to lead innovative solutions and articulate the vision which results in highly impactful, efficient, and quality execution. They promote creativity, innovation, and collaborative partnerships and foster a supportive atmosphere that raises the bar for all individuals under their direction. They model and act in accordance with REI’s guiding values and mission.  

Please include a digital portfolio link in your application. 

Bring your passion and expertise

• Excellent ability to communicate strategies and concepts across a large organization. This includes developing systems, technology solutions and giving presentations that leave people with a thorough understanding of marketing strategies, visions, and corporate initiatives. Must have experience presenting to executive management. 

• Must have an ability to clearly convey complex ideas in a simple way.

• Must be a passionate and eloquent advocate for the REI brand.

• Must be able to develop and lead creative solutions that meet REI marketing strategic needs and corporate initiatives.

• Must understand all forms of communication and marketing, and to be conversant in the way they are used to build a successful brand and drive sales results. This should be backed up by 5+ years of experience in a marketing communications field, with demonstrated results in the portfolio.

• 7-10 years years Creative Leadership experience

• 2-5+ years experience managing people

• Must have a refined ability to collaborate across all divisional partners, and to broker compromise and consensus without sacrificing the quality of the solution.

• Must be able to develop and maintain budget requirements for support of all marketing strategies and corporate initiatives.

• Must be able to prioritize which efforts will generate the most return, and to direct the organization accordingly. 

• Must be able to work toward collective goals while still respecting the contributions of the individual. 

• Builds capacity of individuals and teams through effective employee development, involvement, communication, and supervision efforts.

• Creates a strong, mutually supportive work spirit and culture where people can do their best.

• Establishes trust and inspires others.

• Makes effective organization and people decisions in a manner consistent with REI’s values.

Contact:  Apply online.

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