Brewed
Week of 8.22.05
Marchex Launches Beta for Nationwide Portfolio of Local ZIP Code-Based Web Sites
Marchex has introduced a beta interface for 52 local ZIP Code-based Web properties it owns, developed to provide local search, locally- targeted advertising inventory, and geographically-relevant content for ZIP Codes within each of the nation's 50 most populous metropolitan areas (source: Nielsen Media). During the next several months, Marchex plans to extend localized versions of the new interface across its portfolio of more than 73,000 ZIP Code-based Web properties nationwide.
Additionally, Marchex is providing information on its overall portfolio of more than 200,000 direct navigation Web properties, including recent progress within its vertically- and locally-focused Web properties. The following is a list of sample beta ZIP Code implementations:
New York area: www.10041.com
Los Angeles area: www.90210.com
San Francisco area: www.94123.com
Boston area: www.02125.com
Seattle area: www.98103.com
Examples of all 52 beta ZIP Code implementations can be found at http://www.marchex.com/site_examples.html.
Infopop Corporation Changes Name to Groupee, Inc. — New Name Embodies Company Focus on “Web Citizens,” or “Groupees”
Infopop Corporation, the leader in online community services, has formally changed its name to Groupee, Inc. The purpose of the change is to consolidate the company brand, and to better represent the company’s focus on web citizens (or Groupees). As part of the switch, the company’s flagship service, eve, has also been renamed Groupee Community.
“The name change and re-branding will make the decision process easier for new customers, by consolidating several of our internal brand names into one cohesive package. Groupee refers to the web citizen, the user who is at the heart of everything we do,” said Ted O’Neill, CEO of Groupee. “Taken literally, a group-ee is a member of a group and our efforts have always been on providing an ideal platform to allow online groups to thrive.”
The name change comes along with an entirely new brand identity, including a new logo and website design, which can be found at http://www.groupee.com. [24x7]
Adhost Completes Data Center Expansion
Adhost Internet, a leading provider of server colocation and shared server hosting in downtown Seattle,has opened the doors to a greatly expanded data center featuring 50% more rack space than the original one. Located in the Fisher Plaza in downtown Seattle, the Data Center also features an improved security system and more efficient climate control.
“Just one year after moving into our data center at the Fisher Plaza, we had added so many servers for our colocation clients that we had to start planning a data center expansion,” announced Will Riffle, President and CEO of Adhost.
Adhost Sales Manager, Kurt Widmann added, “It’s a relief to have the extra space available for our new and existing clients. We’ve had a wait-list since the spring. Our lockable 1/4 and 1/2 cabinets have been very popular.” [24x7]
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