MySpace Doubles Up In Seattle

March 27th, 2008 by seattle24x7

Social networking web portal MySpace is planning to double the size of its development office in downtown Seattle.
MySpace opened its Seattle office at 1008 Western Ave. last year and currently employs 60 people there. Now the company is aiming to double that staff to 120 over the next 12 months, according to MySpace Chief Technology Officer Aber Whitcomb.
MySpace is the latest internet giant to set up shop in the Puget Sound area, and particularly in the downtown area.

Google Inc. has been building a presence in Kirkland and Seattle’s Fremont neighborhood, and Yahoo Inc. launched a development office in Bellevue last year (the Yahoo office was announced prior to Microsoft’s $44.6-billion bid to buy Yahoo).

Will Russell, formerly of Microsoft,and currently MySpace Seattle director of engineering reports talking to the UW computer science department about setting up an internship program.

MySpace continues to be the top social networking website with 109.3 million unique monthly visitors worldwide in January, according to internet traffic measurement firm comScore Media Metrix.

Widemile Announces New Landing Page Testing Platform with Predictive Results

March 27th, 2008 by seattle24x7

At last week’s Search Engine Strategies conference in New York City, Seattle-based Widemile Inc. announced the launch of a new Optimization platform that can reduce the time of testing landing page success to a fraction of other systems.”

“After years of intense development, we’re thrilled to now make our optimization technology and expertise available to leading search and interactive marketing firms,” said Robert Bergquist, Widemile CEO and President.

Multivariate optimization makes each advertising dollar more accountable and work harder, making it highly appropriate for the current economic environment. The Widemaile system makes it possible to test multiplke factors and testing levels in a fraction of the time, and with a percentage of the transactional data of traditional systems. The methodology is referred to as Predictive Analytics.

Randy Barney, Director of Site Optimization for Avenue A | Razorfish had this to say: “We’re excited about Widemile’s approach and toolset, which is structured to scale with our business and client needs.” [24x7]

Microsoft Tech-Fest Introduces Search Together

March 9th, 2008 by seattle24x7

Microsoft threw open the doors to its worldwide research laboratories last week at its seventh annual TechFest event, an information technology expo during which the world’s largest software maker revealed  programs designed to make solitary Internet searches a thing of the past.

The event debuted Search Together, a new plug-in to Internet Explorer that will help students, medical researchers and other prolific Web users collaborate on projects, allowing them to jointly save different searches and avoid redundancy. Another new project, CoSearch, is being designed to let groups of people participate in a Web search on a single computer by using multiple mice or even mobile phones.